The Fertilizer Institute is the leading voice in the fertilizer industry, representing the public policy, communication and statistical needs of producers, manufacturers, retailers and transporters of fertilizer. They were looking to move Nutrient Stewardship’s existing site from Drupal to WordPress, and update it with a fresher, more user-friendly, responsive design with video and custom plugin capabilities. We developed this site with user experience in mind, with embedded videos, gated sections and downloadable resources.